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Discovery Day

What Discovery Day Is

Discovery Day is an event hosted by a franchisor for prospective franchisees to meet leadership, tour corporate offices, and learn about the franchise culture and operations.

Why It Matters

Discovery Day is often one of the final steps before signing a franchise agreement. It gives candidates the chance to:

Meet the leadership team in person
Ask detailed operational questions
Understand the franchisor’s expectations and support system

How to Prepare

Review your FDD and questions in advance
Prepare a list of operational, financial, and marketing questions
Observe interactions with current franchisees and staff

Legal Disclaimer

This content is for general informational purposes only and does not constitute legal, financial, or investment advice. Always consult qualified professionals before making franchise decisions.

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