bb.q Chicken Brings Korean Fried Chicken to the U.S. College Campus — A First for the Brand

Korean fried chicken has officially arrived on campus — and it is about to change the way 15,000 students eat.

California // FranchisePR.com // Feb. 27, 2026 – bb.q Chicken, the global Korean fried chicken brand whose name stands for Best of the Best Quality, has opened its first-ever U.S. university location at California State University, Dominguez Hills (CSUDH). The milestone opening on January 26th marks a significant step for the brand as it expands its footprint into college dining across America.

Operating in partnership with Urban Mosaic Food Co. through the university’s campus dining program, the location gives students access to bb.q’s signature Korean fried chicken alongside beloved K-Food staples like ddeokbokki and kimchi fried rice — and yes, meal plans are accepted.

For prospective franchisees, this is worth paying attention to. Breaking into university dining is no small feat, and bb.q Chicken’s ability to earn a spot in an institutional dining program speaks to the brand’s growing credibility and mainstream appeal in the U.S. market. The college demographic is one of the most enthusiastic audiences for Korean cuisine, and this location puts the brand squarely in front of the next generation of loyal customers.

bb.q Chicken (pronounced “bee-bee-que”) operates thousands of locations worldwide. Its U.S. expansion is accelerating — and this campus debut is a clear signal of where the brand is headed.