Checkers & Rally’s Expands Presence at Raymond James Stadium with Two New Concession Stands

America’s #1 Double Drive-Thru Brand Grows Non-Traditional Footprint

August 31, 2026 // FranchisePR.com // TAMPA, Fla. – Checkers & Rally’s, the iconic double drive-thru burger and fries brand known for its legendary taste, undeniable value, and game-changing innovation, is expanding its presence at Raymond James Stadium with two new concession stands on the stadium’s upper level, located near Sections 304 and 342.

The new upper-level stands build on Checkers & Rally’s existing presence at Raymond James Stadium, bringing the brand’s total footprint at the stadium to four concession locations. The expansion strengthens the Tampa-based brand’s hometown presence while advancing its strategy to reach guests in high-traffic, non-traditional venues.

“Adding two new stands at Raymond James Stadium demonstrates how non-traditional development can extend our reach and introduce Checkers & Rally’s to guests in new ways,” said Stephanie Grant, Director of Real Estate and Strategy at Checkers & Rally’s. “Our hometown stadium gives us a powerful setting to showcase the brand to thousands of fans while building on an established presence that continues to grow. We see significant potential for this development channel, and we’re focused on identifying high-traffic venues that complement our traditional restaurant footprint and position the brand for long-term growth.”

The Raymond James Stadium expansion marks the latest step in Checkers & Rally’s growing presence across sports and entertainment venues. The brand also operates two concession locations at Orlando’s Kia Center, home of the Orlando Magic. Together, these locations demonstrate the brand’s ability to adapt its restaurant model and reach guests beyond its traditional double drive-thru footprint.

Checkers & Rally’s continues to pursue flexible development opportunities as part of its broader growth strategy. In addition to sports and entertainment venues, the brand is targeting travel hubs and airports to expand its non-traditional footprint and bring its menu to guests in high-volume destinations.

Merged in 1999 to form one concept, Checkers & Rally’s primarily operates through a proven franchise model, in which owners benefit from brand recognition, operational support, and marketing resources. Potential franchise prospects can develop on less than half an acre, roughly half the size required by competing drive-thru concepts. Checkers & Rally’s current strategy targets select markets throughout the United States, particularly in South and Central Wisconsin, New Jersey, Pennsylvania, Southern California, Las Vegas, Florida, and South Carolina.

About Checkers & Rally’s
Based in Tampa, Fla., Checkers Drive-In Restaurants, Inc., an iconic and innovative drive-thru restaurant chain known for its bold, craveable food, famous fries, exceptional value, and people-first attitude, operates and franchises both Checkers® and Rally’s® restaurants. With over 700 restaurants and room to grow, Checkers & Rally’s is a proven brand with flexible building formats that is aggressively expanding across the country. Checkers & Rally’s is dedicated to being a place where franchisees and employees who work hard can create opportunities for themselves, their families, and their communities. In recent years, the brand has earned several of the industry’s most prestigious awards, including Franchise Times Top 500, Entrepreneur Top 500, Franchise Business Review’s Top Franchises, Franchise Rock Star, and “Most Profitable Franchises” in 2024. The brand also earned recognition for its best-in-class training and education programs, winning four prestigious Brand Hall Group awards in 2024, and was named one of QSR’s Best Brands to Work For in 2025.

To learn more about Checkers & Rally’s franchise opportunities, visit checkersfranchising.com. For more information about Checkers & Rally’s, visit checkers.com.

SOURCE Checkers & Rally’s