Fatburger Debuts First Restaurant in Jacksonville, Florida Area

March 12, 2026 // FranchisePR.com // LOS ANGELES — FAT (Fresh. Authentic. Tasty.) Brands Inc. announces the opening of the first Fatburger in the Jacksonville, FL area. The new restaurant marks a milestone as the first 24-hour Fatburger location in Florida, bringing a premium fast casual burger experience to Northeast Florida around the clock.

In partnership with franchisee Whole Factor Inc., the new Orange Park Fatburger is the brand’s third Florida location, adding to existing restaurants in Riverview and Celebration. A new location in Rockledge is also slated to open in 2026. This expansion is part of a broader 40-unit development deal to grow the brand across the state over the next decade, with plans to open at least four additional locations in the Jacksonville area.

“Since returning to the state, Floridians have truly embraced Fatburger for our gourmet, custom-built burgers and all-American, authentic dining experience,” said Jake Berchtold, COO of FAT Brands’ Fast Casual Division. “To now have locations in three major markets, Tampa, Orlando, and, most recently, Jacksonville, is an incredible achievement that reflects our continued momentum.”

“Opening our first location in Northeast Florida is a milestone we have worked toward for a long time,” said Spike Singh, Owner of Whole Factor Inc. “We are proud of what this team has built here in Orange Park, and we are even more proud of the 100 people we have hired from this community. This is not just a restaurant opening for us. It is a commitment to the people who live here, and we look forward to being a part of this community for years to come.”

Recognized as a Hollywood-favorite, Fatburger has built its reputation on grilled-to-perfection and cooked-to-order burgers, which can be customized with signature toppings including bacon, eggs, chili, and onion rings. To commemorate the new restaurant, Fatburger is hosting a grand opening celebration on March 14 at 10 a.m. Highlights include 100 free burgers to the first 100 guests and free Fat or Skinny Fries all day with any purchase.

SOURCE FAT Brands