Layne’s Chicken Fingers Coming to Georgia With New 18-Unit Deal
July 22, 2024, ATLANTA, GA — Layne’s Chicken Fingers is coming to Georgia. It built a name for itself in its hometown of College Station, Texas, with its laid-back guest experience and some of the crispiest chicken tenders in the state. Now, it has signed an 18-unit deal with Alvin Shah, Shahid Panjwani, and Seth Bickle. The first location is anticipated to open in Roswell this October at 2000 Holcomb Bridge Rd.
Shah has worked on the other side of the business as a national mortgage lender and grew up in the restaurant industry with his father owning several quick-service restaurants. Panjwani also grew up around the industry with his parents owning Dunkin’ franchises, while Bickle has worked on both the corporate and ownership side for brands such as Subway. They realized they all had different skill sets and traits that complement each other, so they decided to join forces and bring Layne’s to Georgia for the first-time.
The Georgia deal will bring the first locations to the state with Shah, Panjwani, and Bickle serving as key players in Layne’s continued expansion.
“After learning about the history of Layne’s and meeting the leadership team, I knew this was an opportunity like no other,” said Shah. “I’m excited to bring Layne’s to my own community and proud to be a part of an iconic brand’s takeover story.”
“We’re happy to welcome Shah, Panjwani, and Bickle to the system and know they will represent the brand well in Georgia,” said Chief Operating Officer Samir Wattar. “These are the first locations in the state, and we’re optimistic about our growth in the market.”
Layne’s simple but delicious menu and welcoming restaurant atmosphere have helped it stand out above other competitors in the chicken market. Layne’s finds an attractive balance between modern innovation and the proven classics, incorporating new flavors and technological advancements without losing the heart of what makes them special.
SOURCE Layne’s Chicken Fingers