MilkShake Factory Opens New Roswell Location on Saturday, March 7
February 24, 2026 // FranchisePR.com // Roswell, GA – MilkShake Factory opened a new location in Roswell, Georgia. MilkShake Factory Roswell will open on Saturday, March 7, 2026, at 920 Woodstock Rd., Suite 220, Roswell, GA 30075.
The Roswell store is owned and operated by franchisee Bobby Childers, marking his first MilkShake Factory location. Childers says he had been looking for the right brand to bring to his community but was intentional about waiting for something that truly aligned with both his values and Roswell’s family-oriented spirit.
“I’ve been wanting to open a business here in my community for some time, but I was waiting for the right fit,” said Childers. “When I learned more about MilkShake Factory, what stood out immediately was the warm, family feel behind the brand. It’s not just a dessert shop, it’s a fourth-generation family business with more than 100 years of history. That kind of legacy and heart really resonated with me.”
Founded in 1914 as a small soda fountain and chocolate shop in Pittsburgh, MilkShake Factory has grown from its roots in handcrafted chocolates to a nationally expanding dessert destination. The brand remains grounded in family ownership, generational recipes, and a commitment to hospitality, creating simple moments of joy for guests of all ages.
Childers selected the Woodstock Road location for its strong neighborhood presence and steady flow of families.
“There are several schools and churches nearby, and this is a very active community,” he said. “Roswell is full of families who are always on the go, and I see MilkShake Factory becoming a place where people stop in after a game, a service, or a school event to celebrate or just spend time together.”
The Roswell opening marks a top MilkShake Factory location in the greater Atlanta area.
MilkShake Factory’s menu features a wide assortment of indulgent milkshake flavors, including guest favorites like Chocolate Dipped Strawberry and Campfire S’mores, alongside handcrafted sundaes, molten chocolate cups, and housemade chocolate treats. Every milkshake is made with MilkShake Factory’s signature ice cream, created fresh in-store daily using the Edwards family’s exclusive recipe, paired with premium chocolates crafted by generational chocolatiers.
About MilkShake Factory®
MilkShake Factory is a premium dessert destination, serving up handspun milkshakes made with housemade ice cream, as well as premium chocolates crafted by generational chocolatiers. Family-owned since 1914, the company evolved from an old-fashioned soda fountain to one of Pittsburgh’s most iconic sweet spots and is now adding locations across the United States. With a mission to create simple moments of joy, MilkShake Factory is quickly becoming a community dessert destination creating smiles from coast to coast.
SOURCE MilkShake Factory

