Sparkle Grooming Co. Expands Across Dallas–Fort Worth with Regional Developers Stacy Hilton & Kumar Patel

The Dallas–Fort Worth Metroplex continues to be one of the most dynamic growth markets in the country—not just for people, but for pets as well. As pet ownership rises and pet parents increasingly seek high-quality grooming and wellness services, Sparkle Grooming Co. is stepping into the market with momentum.

Leading the brand’s regional expansion are experienced multi-unit operators Stacy Hilton and Kumar Patel, who have secured a 25-unit development agreement across the DFW Metroplex.

Mark Milburn, CEO and Founder of Franchise Media Group, recently sat down with the pair to discuss what attracted them to Sparkle, why the timing is right in DFW, and why entrepreneurs should be paying close attention to this opportunity.

Mark Milburn, CEO & Founder, Franchise Media Group:

Stacy, Kumar — congratulations on securing the 25-unit regional development agreement with Sparkle Grooming Co. What initially drew you to the brand and the opportunity to expand it across Dallas–Fort Worth?

Kumar Patel:

Thank you, Mark. What really stood out to us was the combination of purpose and potential.

Sparkle isn’t just another dog grooming concept. It’s built around wellness, trust, and creating an experience that both pets and pet parents genuinely appreciate. When we looked at the Dallas–Fort Worth market, we immediately saw how perfectly it aligned with the brand’s vision.

DFW has a massive and growing community of dog owners who truly treat their pets like family. They want consistency, quality, and care they can trust. Sparkle delivers exactly that.

From a business standpoint, the model is scalable, efficient, and designed for growth. From a personal standpoint, it’s something we feel proud to build.

Stacy Hilton:

Exactly. For us, this opportunity really sits at the intersection of professional experience and personal passion.

We’ve spent years building and operating successful multi-unit businesses with The Joint Chiropractic, so we understand what it takes to scale systems, support teams, and build strong local brands.

What’s exciting about Sparkle is that it brings that same operational discipline into an industry that’s incredibly meaningful to people. Pet parents want their dogs to feel safe, comfortable, and cared for. Sparkle delivers that through a wellness-first approach that’s consistent and accessible.

And Dallas–Fort Worth is exactly the type of market where that model thrives.

Mark:

For someone considering a Sparkle Grooming Co. franchise in DFW, what makes this such a compelling opportunity right now?

Stacy:

Timing is a big part of it.

The Dallas–Fort Worth Metroplex continues to grow rapidly, and with that growth comes more households, more pets, and more demand for reliable pet care services.

Our first Sparkle salon is projected to open in early 2026, and we’re actively building out the region. Early franchisees have a real opportunity to secure prime territories in some of the fastest-growing communities in North Texas.

Another major advantage is the membership-driven model. That structure helps build predictable revenue while strengthening long-term relationships with customers. When pet parents trust you with their dog’s ongoing care, it creates loyalty that lasts.

Kumar:

I’d also add that this market is incredibly well positioned for Sparkle.

People in Dallas–Fort Worth genuinely love their dogs. They’re active with them, they invest in their care, and they appreciate businesses that deliver great experiences.

Sparkle provides grooming and hygiene services in a way that’s consistent, compassionate, and efficient, which is exactly what busy families and professionals are looking for.

For franchisees, that translates into a business that can grow quickly while building strong relationships within the community.

Mark:

You both have impressive experience operating multi-unit businesses. How will that background help franchisees who join the Sparkle system here in DFW?

Kumar:

Our focus is really on operational excellence and community engagement.

Growing multiple locations requires strong systems, great people, and consistent standards. We’ve spent years developing those capabilities, and we bring that experience directly into this expansion.

That includes everything from hiring and training high-performing teams to implementing technology-driven operations that help salons run efficiently.

Our goal is simple: every Sparkle salon in Dallas–Fort Worth should become a trusted neighborhood destination for pet parents.

Stacy:

And we’re very hands-on.

We’re committed to supporting franchisees throughout the process—from early planning and training to launch and ongoing operations.

Opening a business can feel overwhelming for some people, but having experienced operators guiding the process makes a huge difference. We’ve built teams before, we’ve scaled before, and we’re excited to help others succeed doing the same.

When our franchisees succeed, the entire brand grows stronger.

Mark:

Pet wellness seems to be central to Sparkle’s mission. Can you talk a little about that philosophy?

Stacy:

Absolutely. Sparkle is built around a wellness-first approach to grooming.

It’s not just about making dogs look good—though that’s certainly part of it. It’s about maintaining consistent hygiene and care that supports their overall health and comfort.

When pet parents see that level of care, it builds trust immediately. And when customers trust you with their pets, they come back again and again.

It’s a business model that feels good because it genuinely improves the lives of pets and their families.

Kumar:

And giving back is important to us as well.

Animal welfare and rescue initiatives have always been close to our hearts. Sparkle gives us a platform to support those efforts while building something meaningful in the community.

So in many ways, this isn’t just about opening salons—it’s about building a network of businesses that care deeply about pets and the communities they serve.

Mark:

Any final advice for entrepreneurs in the Dallas–Fort Worth area who are considering this opportunity?

Stacy:

My advice would be simple: don’t wait too long to explore it.

DFW is growing incredibly fast, and the most desirable territories are going to be secured by the entrepreneurs who move early.

This is a brand with strong momentum, a proven operating framework, and a category that continues to grow year after year.

Kumar:

If you’ve ever wanted a business that combines purpose, passion, and profitability, Sparkle is a fantastic opportunity.

The pet care industry is evolving quickly, and Sparkle is helping lead that transformation.

For the right operators, this is a chance to build something meaningful while being part of a brand that’s redefining the future of pet grooming.

Mark:

Thank you both for sharing your insights. It’s clear that Sparkle Grooming Co. isn’t just launching another franchise—it’s building a community centered around better care for pets and stronger connections with the people who love them.

Entrepreneurs interested in learning more about Sparkle Grooming Co. franchise opportunities in the Dallas–Fort Worth Metroplex are encouraged to connect with Stacy Hilton and Kumar Patel to explore available territories.

Early inquiries may provide access to the most desirable markets as expansion continues across North Texas.